Google Ads/PPC Management
Maximise your online visibility and drive targeted traffic with our Google Ads/PPC management services. We will tailor your campaigns to ensure optimal ROI. Get ahead of the competition and achieve your business goals with strategic PPC advertising. Let’s boost your conversions and grow your bottom line together.
Goal Identification
Clearly define your objectives, whether it’s driving sales, increasing leads, or boosting brand awareness.
Keyword Research
We will conduct thorough keyword research to identify high-performing keywords relevant to your business. Focus on long-tail keywrods to target specific audiences.
Bid Management
Your budget will be allocated strategically across your campaign based on performance and ROI potential.
Ad Copy
We will work with you to write compelling ad copy that resonates with your target audience, highlighting unique selling points and value propositions.
Landing Page Optimisation
Ensuring your landing pages are optimised for conversions, with clear call-to-action and relevant content that matches your ads messaging.
Tracking & Analysis
We will regularly monitor your campaigns performance and make data-driven adjustments to optimise bids, ad copy and targeting for better results.
Our Packages
Starter
- Free Account Review or Setup
- Fortnightly Optimisation
- Monthly Reporting
- Ad Budget up to £400/mth*
Advanced
- Free Account Review or Setup
- Weekly Optimisation
- Monthly Reporting
- Ad Budget up to £1000/mth*
Premium
- Free Account Review or Setup
- Weekly Optimisation
- Monthly Reporting
- Ad Budget up to £3000/mth*
POA – Receive a free account review or setup, weekly optimisation and monthly reporting alongside a monthly ad budget over £3,000*
*Ad budget paid in addition to monthly fee directly to Google.
FAQs
How does PPC advertising work?
PPC, or pay-per-click, advertising is a digital marketing model where advertisers bid for placement in search engine results or on websites. when users search for specific keywords or visit certain sites, ads are displayed. Advertisers pay a fee each time their ad is clicked, hence the name “pay-per-click”. The ad’s placement is determined by factors like bid amount, ad quality and relevance to the user’s search query. PPC allows advertisers to target specific audiences, track performance in real-time and adjust campaigns accordingly to maximise return on investment (ROI)
What are the benefits of PPC advertising for my business?
PPC advertising offers targeted reach, immediate visibility and measurable results. It allows precise audience targeting, control over budget, and flexibility to adjust campaigns in real-time, ensuring optimal ROI and effective competition in the digital marketplace.
How do you determine the cost of a PPC Campaign?
The cost of a PPC campaign is determined through a bidding system, where advertisers bid on keywords or placements. Factors like keyword competitiveness ad quality and budget influence the cost-per-click (CPC). Advertisers pay only when their ad is clicked, with bid amount and ad relevance impacting ad placement and overall campaign cost.